From industry favourite to household name.
A modern and recognisable brand
Ownerable at every use
Memorable at each interaction
Dynamic with space to grow
The Project
The brand has evolved a significant amount since launching as a trade publication in 1987, before being established in 2009 as Expert Reviews. In 2022 Expert Reviews joined the MVF brand portfolio.
In the next 12 months its evolution will continue to offer more to the business sector, in addition to expanding how its consumer reviews reach and delight audiences.
Project Deliverables
Updated visual direction
Brand and content strategy
New website
Social campaigns
Role: Brand and Creative Director
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